navigating the digital landscape of luxury lifestyle brands in the luxury apparel industry

Gen Z and Millenials Consumer Perspective and Opportunities in Hong Kong A Proposition for Design Report, Master Research Paper



navigating the digital landscapeLuxury Lifestyle Brands in the Apparel Industry
Master Research Paper


yumm beerAn ecommerce platform serving handcraft beers
Branding
Packaging

ralph lauren mooncakeCelebrate Mid-Autumn festival with lava mooncakes
Art Direction
UI/UX

Kaytiquette Water SeriesSkincare brand using minimal and natural ingredients
Branding
Packaging

inuf.comLifestyle skincare brand ecommerce revamp and loyalty program design
UI/UX
Illustration

ralph lauren kids footwearBack to school campaign featuring kids footwear
Art Direction
UI/UX

the green carnival An app to build up green habit

UI/UX
Illustration


art gallery of ontario A visual system for ago.ca exhibitions

Typography

glow studioAn aura photography studio 
Branding
Packaging
Photography
Art Direction

life of the beansDocumentation for some growing beans 
Illustration
Photography

CHILDREN OF THE STARSPremium baby skincare series for babies and sensitive skin
Branding
Packaging

INUF RESPONSIBLE SKINCAREStyling and photography project to set the mood of the brand
Art Direction
Photography
Stationery

developing perceptual fulfillmentOn temporary exhibitions 
Exhibition Field Report

cassie and bryan
Story visualisation for a couple
Wedding Stationery
Illustration